What's the difference between "views" and "impressions"?

What's the difference between "views" and "impressions"?

In the stats section of a user's profile, there will be separate counts for views and searches. 

Views: 

Views are how many times a profile has been clicked into. Below is how your screen will look when a profile receives a view.

Screen_Shot_2021-09-01_at_4.53.24_PM.png

 

Impressions: 

Impressions are how many times a profile has been seen on a directory page while a user is searching and or using the filters. Below is how your screen will look when it receives an impression:

Screen_Shot_2021-09-01_at_4.56.32_PM.png

Pro Tip: You can increase the amount of impressions and views your profile receives by signing up for a membership. The higher your membership, the higher your profile will rank in the director. 

 

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